A new generation is emerging, known as Gen Alpha. If you haven't heard of them yet, Gen Alpha represents the youngest cohort of children growing up today. And as the newest generation, we're still ...

You're likely familiar with Millennials, the generation of digital pioneers who witnessed the dawn of social media and smartphones. But now, there's a fresh cohort on the block: Gen Alpha. Born from ...

The presence of alphas and betas have been around forever. It is, after all, the easiest way to put someone into one of two categories, based on their personality. But we can also put the zodiac signs ...

It is true that generations are groups of people born around the same time, often over about 20 years, who "experienced a common formative environment and tend to react to the world in patterned ...