Corporate events are no longer limited to formal seating, basic banners, and muted décor. Modern businesses are embracing creative visual elements that reflect brand identity, celebrate milestones, ...

Sarah Cole of Massillon is the owner and creative director of LIFT UP Balloons & Designs in Massillon. She said her goal with her designs is to create "unforgettable memories that will last a lifetime ...

AKRON, Ohio — Inside a dressing room at the Country Club of Hudson, Ohio, Isabell Rodau wiggled her slender figure into a cocktail dress. The one-of-a-kind creation squeaked and squealed as a friend ...

It’s a bird, it’s a plane, it’s…a polka-dotted, tentacled face? Come next Thursday, November 28, that’s exactly what will take to the skies in the annual Macy’s Thanksgiving Day Parade in New York. As ...

ALBUQUERQUE — Green hair and sunken eye sockets, black and turquoise fingernails, shockingly pink lips. The new Zozobra hot air balloon will also include that classic bow tie, perennially wagging ...

Peter John Lindsay goes far beyond swords and poodles with his balloon designs. He has made full-sized motorcycles, a car that a 10-year-old fit into and spot-on cartoon characters. Recently, he ...

SOMERVILLE, NJ — There's a new party shop in town. The Party Shop opened on Friday at 936 Route 22 East in Somerville, on the border of Bridgewater. After the closure of Party City, owners Patrick ...

Eddie Lin has been making balloon art since he was 10, and now he's turned his talent into a business. The 22-year-old from Edison, New Jersey, created "Ausome Balloon Creator" — and that's not a typo ...

Sarah Cole is the owner and creative director of LIFT UP Balloons & Designs in Massillon. She is a 2002 Northwest High School graduate. She is married to Dennis, her partner in life and business.