Nike’s rise to sneaker dominance came in large part thanks to the company’s marketing. More specifically, its vanguard ...

Nike is taking another major step into the NIL space. In the process, the company is also strengthening its relationship with ...

Nike announced Thursday that it's agreed to a long-term extension with the LSU Tigers that will see the school's athletes ...

The renowned footwear and apparel company announced Thursday that a new approach to partnering with college athletes is ...

Athletic apparel giant Nike has a significant toehold in the world of collegiate sports. It's a situation that doesn't seem ...

Nike's Blue Ribbon Elite NIL program, a first-of-its-kind endeavor that pairs the company with LSU student-athletes across many different sports that'll provide collaboration and prioritizes the ...

Alongside the extension, LSU will be leading off Nike’s Blue Ribbon Elite NIL program, a first-of-its-kind partnership, ...

PARIS-- As the 2024 Olympics approach, Nike unveiled an array of products Team USA as well as other countries will be wearing in the city that will take center stage of the sports world in July. The ...

Nike’s gorpcore reign is growing into the fall / winter season, as they prepare to release a new “Sport Spice'' edition of the recently retroed Lahar Low. While the Lahar Low boasts a sneaker’s ...

BEAVERTON, Ore.--(BUSINESS WIRE)--NIKE, Inc. (NYSE:NKE) today launched EQUALITY, a multifaceted drive that raises Nike’s voice and uses the power of sport to stand up for the value of equality. The ...

The Nike Swoosh Non-Padded Sports Bra was rated the best sports bra overall in my larger tested review of the best sports bras. Ahead, learn more about this classic Nike bra and why it outperformed ...

Nike extends its LSU partnership, launching a new NIL program empowering top student-athletes to influence products and ...