There’s no disputing that Nike’s storied partnership with Portland advertising agency Wieden+Kennedy has led to some of the most iconic and inspirational campaigns of all time. From print ads to TV ...

Sha'Carri Richardson recently opened up about the impact of Nike's 'So Win' campaign on women's sport. Richardson appeared in ...

Nike just added to its legendary “Just do it” campaign with a Gen Z twist, launching “Why do it?” to resonate with young athletes’ tendency to question tradition and seek authenticity and purpose.

The Adidas campaign, which showed a poster of footballer Alessandro Santos following through on a kick and, on the street below, a giant Adidas ball sitting atop a crushed car, was seen in Tokyo, a co ...

Las Vegas Aces' center and Nike signature athlete A’ja Wilson was named as one of the inaugural global athletes in the brand's multi-year collaboration with LEGO, per a release on Thursday. The news ...

Even when Nike began prioritizing its DTC channels, Dick’s remained one of its strategic wholesale partners. And Nike executives last month emphasized their efforts to connect those two channels, ...

Kieran Brown reviews a remake of Nike’s iconic Take It to The Next Level campaign. Compromise defense bill stymies Trump on ...

Olympic legend Sharron Davies is leading calls to boycott Nike over its campaign with trans influencer Dylan Mulvaney — which she ripped as “literally a kick in the teeth” to women. “We can protest,” ...

Sometimes, storytelling isn't that much different from telling jokes. Timing is just as important as the joke itself. The mood must be right. The vibe must be appropriate. Long story short, no one ...

A joint ad campaign is the latest effort connecting Nike to its longtime wholesale partner Dick’s Sporting Goods. For the joint marketing campaign, it also means customers can access extra content ...