In an inevitable – but disappointing – turn of events, Sky Sports has pulled its younger female fan-focused TikTok channel, Halo, after just three days. When a press release landed in my inbox ...

Subscription TV company Sky Sports has scrapped its new TikTok account targeting female sports fans after just three days, after the style and tone of its videos faced backlash. Social media users ...

Sky Sports has axed its new woman-focussed brand Halo just three days after launch, following fierce criticism of the “patronising” TikTok channel. Sky announced on Saturday that it would cease ...

No European football has been shown on Sky since 2015 SKY SPORTS have announced they have secured the Europa League and Conference League rights from 2027. It means European action will return to Sky ...

The idea had been in the works for several months and Sky Sports considered it so significant to their corporate mission that at least two staff were seconded to it full-time; one of them from Sky ...

Sky Sports has dramatically axed its new Halo brand following fierce criticism over the female-focused "lil sis" spin-off of its main coverage. The broadcaster faced accusations of 'patronising' women ...

The 2027 Ryder Cup at Adare Manor in Ireland and the 2029 Ryder Cup at Hazeltine will be shown live on Sky Sports Golf; Sky Sports will remain the home of the DP World Tour until at least the end of ...

Sky Sports’ attempt to boost its popularity with young, female fans backfired spectacularly over the weekend after a furious backlash to its Halo TikTok channel saw activity on the channel stopped ...

The TikTok channel faced serious backlash for its patronizing tone. The TikTok channel faced serious backlash for its patronizing tone. is the Verge’s weekend editor. He has over 18 years of ...

Sky have not broadcast any European action since 2015, when they lost the Champions League rights to BT Sport, now known as TNT Sports. It means in 2027, football fans will witness a 12-year first for ...

SKY SPORTS have axed a new controversial channel after just two days after “sexism” backlash. The broadcaster launched Halo as an account on TikTok just last week, with it designed to focus on female ...

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