In contrast to the gloom enveloping manufacturing and the slowing growth in commodities, tourism is expected to be a bright spot for Australia’s economy this year. In his final public address, Tourism ...
Fiery English bowler, Stuart Broad and fierce ex-rival Australian opener David Warner, have created the unlikeliest of ...
Tourism Australia is championing a new cause for its vast portfolio of product: Indigenous tourism. And while the concept and even the practice is not new, the program is. Tourism Australia’s ...
Robert Irwin is proving to be Tourism Australia’s most successful ambassador since Paul Hogan with the latest version of its ...
Tourism Australia has launched a special edition of its global “Come and Say G’day” campaign in celebration of the decade of sporting events the country will host, including the FIFA Women’s World Cup ...
Details of Australia’s biggest ever global youth campaign and new consumer insights - were key highlights of the peak annual Australian Tourism Directions Conference, held at Parliament House, ...
Photo Credit: Editor-in-Chief Sarah Kopit and Head of Research Seth Borko are the hosts of the Skift Travel Podcast. Skift Australian tourism officials aren't shy about stating their lofty ambitions ...
Tourism Australia realizes you can't put the cart before the horse. So the country's new ad campaign focuses less on tourism, per se, and more on what people need to do before they can enjoy the ...
Prior to the COVID-19 pandemic, Australia welcomed 9.5 milllion International visitors contributed approximatetly $45.4 billion to Australia’s economy. We’ve not had a typical year for a while, but ...
The midst of lockdowns and border closures may not seem like the most logical time to launch a tourism campaign. But Tourism Australia’s new ad isn’t about going on vacation – it’s about getting ...
Forbes contributors publish independent expert analyses and insights. Michele Herrmann reports on hotels, attractions and food/drink news. An animated toy kangaroo is the face of a new Australian ...
While Tourism Australia was cutting 10% of its workforce due to budget restraints last year, the agency sent the executive whose team was most affected by the redundancies on a trip to the French ...