Spikes Asia, APAC’s most distinguished award for creativity and marketing excellence, has revealed its 2026 jury line-up.

If the ad industry treats these reforms as a catalyst for transparency and legal soundness, the codes could be pivotal to ...

This shift, Dadwal believes, is forcing marketers to think beyond performance alone. “In certain companies, data might lead ...

Aamir Khan anchors the narrative with an effortless, mildly self-teasing ease, explaining how swapping a snack nudged him ...

South Asia Digital Innovation Agency of the Year Winner DC Group Ltd South Asia Media Agency of the Year No Winner No Award ...

Omnicom has unveiled the most sweeping restructuring of a global advertising group in decades. The creative portfolio stands collapsed into three networks—BBDO, TBWA and McCann—while three storied ...

It has partnered with CambrianEdge.ai, advancing its two-year shift into an AI-powered, pod-based agency model.

Google’s annual anthem film caps off a slate of new creative recently released from the tech giant to promote its search and ...

Agencies that see marketing as one coherent journey rather than a sequence of disconnected tasks will win the game.

For the creative industry, this is no longer a conversation about technology adoption. It’s a conversation about craft.

Despite this, the IPL set a groundbreaking online broadcasting record, with over 384.6 billion minutes of watch time.

Campaign’s take: OpenAI’s first integrated India campaign for ChatGPT plays straight into the country’s favourite brief: ...